12 Months To A
Thriving YouTube Channel

Unlike other courses, you’re not alone.

You’ll get my direct support, join monthly Q&As, and be part of a community of creators all working toward the same goal.

Plus, you’ll have access to a detailed, step-by-step programme that covers everything you need to build a thriving YouTube channel.

1000+ creators helped already

Want to know how I went from 0 to 1M+ subscribers in just 2 years?

I can help you do the same.

Does This Sound Like You?

You’ve been dreaming of building a YouTube channel that actually grows, but right now, you’re feeling stuck. Maybe you’ve been posting for a while, and your videos aren’t getting the traction you hoped for. You’re overwhelmed by all the advice out there - unsure where to even start or what will really make a difference.

You’re not alone.

A lot of the advice you find tells you to just keep posting and be consistent, but deep down, you know there’s more to it. You’ve seen other creators with huge teams or big budgets, and you wonder if that’s what it takes to succeed. But what if you don’t have the resources or time to make your content look like that?

It’s frustrating. You’ve put in the work, spent hours creating content, but it feels like no matter how hard you try, your channel isn’t growing the way you’d imagined.

And the self-doubt starts to creep in:
Am I doing something wrong?
Is it too late for me to start?
Do I even have what it takes to make this work?
If you’re feeling any of this, trust me - you’re not alone, and you’re definitely not the only one who’s been there.

How I Built 1 Million Subscribers from Nothing

I wasn’t born with a blueprint for YouTube success. I didn’t have anyone guiding me through the process when I started. I was 15, borrowing my mom’s camera, with no editing skills and no idea if what I was making would resonate with anyone. All I had was passion - and a determination that I’d figure it out.

What I didn’t realise at the time was just how hard it would be.
For years, I tried everything - different styles, topics, and approaches - but nothing seemed to stick. I remember that feeling of shouting into the void, hoping someone would hear me. But instead of encouragement, I got the opposite. My classmates would laugh at my videos, drop comments calling them cringey, and make sure I knew they didn’t believe in me.

It hurt, but I didn’t quit. I believed that with enough hard work, consistency, and the right approach, the results would follow.
It hurt, but I didn’t quit. I believed that with enough hard work, consistency, and the right approach, the results would follow.
So I did what most people won’t. I juggled two jobs to afford the basics - saving for my first camera and editing on an iPad because I couldn’t afford a MacBook. I studied YouTube like it was my full-time job, even when I wasn’t seeing results. Every click, every thumbnail, every title - I was analysing them, searching for what worked.

And in 2020, everything finally clicked. After three years of struggling to break 1,000 subscribers, I suddenly gained 100,000 in just three months. And in less than two years, I hit a million subscribers.
But it wasn’t luck. I didn’t have a big team, and I didn’t throw tons of money at ads. I built my channel brick by brick, through every upload, every failure, every hard-earned lesson.

Now, I want to help you do the same.

I want to show you that this path is possible for you too - without gimmicks, without relying on luck. You just need the right strategy, the right mindset, and the commitment to keep going.

Here’s How I Can Help You

I get it - I’ve been exactly where you are.

Trying to figure it all out on your own can feel like an uphill battle. But the good news is, you don’t have to go through it alone. After years of trial and error, I’ve distilled everything I’ve learned into a system that works, even if you’re doing it solo, without a big team or fancy gear.

That’s the thing - so many of the biggest YouTubers out there talk about how to “grow your channel” while quietly outsourcing 99% of the process to huge teams. Editors, designers, social media managers, scriptwriters, production assistants. They’re not even involved in most of what’s happening anymore.

But not me. I was my entire production team all the way up to 500k subscribers. And since then, the only aspect of my channel that I’ve ever outsourced is the editing; from idea generation, scripting and filming to editing and posting, I’m still hands-on with everything that goes into my channel.

I know what it’s like to do it all by yourself - and trust me, it is possible to build a thriving channel solo.

This isn’t about chasing trends or trying to go viral with every video. It’s about building a channel that reflects who you are, one that attracts an audience who shares your values and interests. With the right guidance and support, you can grow a channel that’s authentic, sustainable, and - most importantly - yours.

That’s why I created The Solo Creator Hub.

This program isn’t just another YouTube course. It’s a community, a roadmap, and a support system designed to help you go from feeling lost to knowing exactly what to do next.

Inside, you’ll find everything I wish I had when I started out:
A clear strategy for growth, without needing a big team or crazy production budgets.
Real-time feedback to help you improve faster, so you’re not wasting time wondering if you’re on the right path.
A supportive community of creators who are on the same journey, so you never have to feel like you’re doing it alone.

Just one single video can bring you 176K subs - with the right strategy:

You might be just one video away.
Sometimes, it only takes one right move.
Imagine having a strategy to make that happen again and again.

Why This Program is Different

I know what you’re thinking: “Another YouTube course?”

I get it - there are a lot of YouTube courses out there. Why should this one be any different?

Here’s why The Solo Creator Hub stands out:

Difference 01

Real-World Experience, Not Theory

This isn’t about generic tips or abstract theories from someone who’s never been in the trenches. I built my channel from scratch - no big production team, no fancy budget, no shortcuts. I’ve been through it all - four failed channels, years of grinding, and figuring out the strategies that actually work for solo creators.

Everything I teach in this program comes directly from my personal experience: the lessons I learned, the failures I endured, and the systems I developed to finally see real growth.

This is about giving you the roadmap I wish I had when I started.

Difference 02

Personalised Guidance

Most courses just hand you some content and leave you to figure it out on your own. Not here.

With The Solo Creator Hub, you’ll get ongoing support through monthly Q&A sessions where you can submit your specific questions and even your videos ahead of time.

While I won’t be able to do one-on-one calls or in-depth feedback on every individual video, I’ll tackle the biggest challenges during our live sessions—whether it’s improving your thumbnails, tightening your hooks, or staying consistent. Plus, you can always ask questions in the community, and I’ll be there to provide advice and direction as much as I can.

You’ll never feel like you’re navigating this journey alone.

Difference 03

A Program That Evolves With You

YouTube changes all the time, and so will this program.

I don’t believe in static, one-size-fits-all solutions. As I refine my own strategies, adapt to platform changes, and discover new growth hacks, you’ll be the first to know.

You’ll always have access to the most up-to-date insights and techniques, making sure you stay ahead of the curve.

Difference 04

Focus on Value, Not Virality

Unlike many courses that focus on chasing viral hits, The Solo Creator Hub teaches you how to build sustainable, long-term growth. Viral moments are fleeting, but consistent, value-driven content builds trust, loyalty, and a strong community.

We’re not chasing one-hit wonders; we’re building something that lasts.

Difference 05

Proven Path for Solo Creators

You don’t need a massive team or huge budget to succeed on YouTube. Everything I’ve built—1 million subscribers and counting—was achieved without hiring a big production team. I know what it’s like to wear all the hats, from idea generation to posting.

In this program, I’ll show you how to build and scale your channel on your terms. You’ll get practical, actionable strategies that work for solo creators, without the need to hire a huge team. I’ll also share how to outsource certain tasks, like editing, when you’re ready, without losing control of your vision.

Difference 06

Community & Accountability

Growth is faster - and easier - when you have people in your corner.

That’s why The Solo Creator Hub is designed as more than just a course - it’s a community.

You’ll be surrounded by like-minded creators who are in the trenches with you, ready to offer feedback, encouragement, and accountability.

You’ll never have to feel like you’re navigating this journey alone.

What’s Inside the Program?

I’ve designed The Solo Creator Hub to give you everything you need to build, grow, and sustain a thriving YouTube channel. This isn’t just a bunch of random tips thrown together -it’s a clear, step-by-step system that walks you through every stage of the journey.

Here’s what you’ll get when you join:

Comprehensive Course

You’ll have lifetime access to a full course that covers everything you need to know about growing your YouTube channel from scratch. From crafting your channel’s vision to optimising your content for growth, the course provides clear, actionable lessons you can implement right away. It’s self-paced, so you can go through it on your own time, and revisit any section whenever you need to.

Monthly Q&A Sessions

Every month, we’ll dive into your challenges, roadblocks, and questions. This is your chance to get real-time feedback on everything from your content strategy to your thumbnails, hooks, and more. I’ll be there to personally help you tweak, pivot, and move forward. Whether you’re struggling with ideas, feeling stuck, or need advice on overcoming creator burnout, these sessions will help you stay on track.

Exclusive Community of Like-Minded Creators

This isn’t just about learning from me - it’s about learning from each other. You’ll join a tight-knit group of creators who are just as serious about growing their channels as you are. You’ll get feedback, encouragement, and accountability from people who truly understand what it’s like to be in the trenches. And of course, I’ll be in the community too - answering questions, offering advice, and cheering you on.

Video Breakdown Sessions

Ever wonder why some videos take off? In these breakdown sessions, I’ll show you my own videos to demonstrate exactly what makes them work. You’ll learn how to apply these strategies to your own content, from hooks and pacing to storytelling and retention

Continuous Updates

You won’t be left with stale, outdated content. As YouTube evolves, so will this program. Every time I discover new strategies, tools, or growth techniques, you’ll be the first to know. The Solo Creator Hub is a living, breathing system designed to grow with you.

Access to My Personal Systems

I’ve spent years developing efficient, repeatable systems to help me stay consistent and organised. You’ll get access to my personal templates for idea generation, video planning, and content management, so you can streamline your workflow and focus on creating.

The Complete Curriculum:

What You’ll Learn Inside the Solo Creator Hub

Here’s a breakdown of the curriculum that will guide your journey:

Module 1: Identifying Your Vision and Motivation

Why you’re starting YouTube.
Creating a clear vision, goal, and mission for your channel.
Setting realistic expectations and avoiding common pitfalls.

Module 2: Understanding How YouTube Works

Demystifying the algorithm and how it really works.
How to deeply understand your audience.
What makes videos go viral.
Revenue per thousand views (RPM) and monetization basics.

Module 3: Discovering Your Creator Type and Strategy

Understanding different creator types and pros and cons of each type
How to choose your creator type and adapt your content strategy accordingly.
Building a personal brand that stands out in a crowded space.
Finding your own voice and style in the competition.

Module 4: Learning How to Create Great Content

Idea Generation: My system for never running out of ideas and how to know when an idea is a “banger.”
Title & Thumbnail Mastery: Crafting irresistible titles and designing aesthetically pleasing thumbnails.
Storytelling & Hooks: How to hook your audience and keep them engaged through strong storytelling and retention hacks.
Advanced Storytelling: Scripting with emotion and connection, mixing storytelling with high-retention techniques.
Gear & Filming: Gear recommendations for different budgets and tips for filming yourself.

Module 5: Editing and Working with Editors

Editing twice as fast with my workflow tips.
Collaborating with an editor to streamline your production process.
My favourite tools, resources, and editing recommendations.

Module 6: Learning from Experience

Idea generation through data analysis.
How to read YouTube Studio like a pro.
Breaking down your own videos (and others’) to learn what works.
Metrics that matter - focus on what actually drives growth.

Module 7: Monetizing and Building Your Empire

Establishing a 12-month growth plan.
Understanding different monetization strategies and revenue streams.
Building your personal brand beyond YouTube, including products, sponsorships, and services.

This curriculum isn’t just about consuming information - it’s about transforming the way you approach YouTube. From vision to execution, you’ll have everything you need to turn your passion into a sustainable, thriving channel.

If you’ve been waiting for the perfect moment to start or grow your YouTube channel, this is it.

It’s easy to feel overwhelmed with the sea of advice out there—everyone telling you a different strategy or claiming there’s a magic formula for success. But the truth is, most people don’t start with a clear vision, and that’s okay.

No more second-guessing. If you’ve been feeling unsure of your direction or overwhelmed by all the information, that’s exactly why this program exists. We’re here to help you cut through the noise, tap into your passion, and develop a crystal-clear vision for your YouTube channel.

Whether you’re starting from scratch or you’ve been at it for a while without seeing the growth you imagined, this program will give you the tools, insights, and support you need to finally make real progress. You’ll stop spinning your wheels and start moving forward, with a step-by-step roadmap designed to turn your passion into a thriving, successful channel.

Choose the Plan That’s Right For You

I understand that every creator’s journey is different, and so are their needs. That’s why I’ve created two distinct tiers for The Solo Creator Hub. No matter where you are in your journey, you’ll find a plan that fits your goals and your budget.

Tier 1:
Solo Creator Pro
(Normally $5,000, but available for $3,000 during launch)
This is the ultimate plan for those looking for a more personalised approach to rapidly accelerate their channel growth.

I typically charge $2,000 for a single one-on-one call, but in this package, you’ll receive quarterly, in-depth 1:1 calls for a fraction of that price.

Note: We’re limiting this package to just 15-20 people to ensure each member gets the personal attention they need.
Here’s what’s included:
Everything in the Lite Package plus....
Quarterly One-on-One Calls with Me (each call is valued at $2,000): Every three months, we’ll dive deep into your channel. I’ll provide personalised feedback on your videos, give you a tailored strategy for reaching your goals, and answer any burning questions you have.
Priority Replies in the Community: You’ll be part of a smaller, high-priority group within the community. Your questions and feedback requests will get my immediate attention.
Video Breakdown Sessions in a Private Loom Video: I’ll take you behind the scenes of my thought process for each of your videos, breaking down your thumbnails, titles, and storytelling to help you optimise for growth.
Exclusive Content: As part of the Pro plan, you’ll get access to additional training and content that won’t be available anywhere else.
Exclusive Q&As: You’ll have access to a Pro-members only Q&A with Ruri once a month; an opportunity to go through what you’re working on and what you need help with in an intimate group with more dedicated and specialised feedback.
With over 3,000 people on this list and only 20 spots available, this is your chance to secure your spot in The Solo Creator Hub. If you’re serious about taking your YouTube channel to the next level, now’s the time to act.
Tier 2:
Solo Creator Lite
(Normally $997, but available for $495 during launch)
This plan is perfect for those who want access to the full course content along with ongoing community support.

You’ll get lifetime access to the course and join a vibrant community of solo creators, along with monthly opportunities to ask me questions directly and keep yourself accountable.
Here’s what you get:
Lifetime Access to the Full Course: Take the course at your own pace and revisit any module whenever you need to.
Monthly Group Calls with Me: You’ll have the chance to ask me questions directly, get feedback on your content, and hear what others in the community are doing to improve their channels.
12 Months of Community Access: Stay connected with other creators in a supportive environment where you can exchange ideas, share feedback, and find inspiration. I’ll also be active in the community, providing guidance and answering questions regularly.
Templates and Tools I Use: You’ll get access to my personal templates for idea generation, writing, and video production management. These are the same tools that help me stay organised and consistent.
Guest Interviews: Exclusive interviews with successful creators who will share their strategies for growing their channels and building their brands.
That’s just $41 per month or less than $1.4 per day over the course of a year. A small investment to transform your YouTube journey and build a sustainable channel that grows with you.

This one-time payment gives you lifetime access to the course content and 12-month access to the community, monthly calls, and direct support from me.
Why is Now the Best Time to Join?
This is the lowest price the community will ever be, and as one of the founding members, you’ll lock in this exclusive rate for life. As the community grows, the price will increase to ensure every member gets the personal attention

30 Day Money-Back Gaurantee

We believe so strongly in this community and the value it will bring you that we’re offering a 100% satisfaction guarantee.

If, after following the program, attending calls, and engaging with the community, you feel like you’re not getting the results you expected, just let us know within the first 30 days and we’ll refund your payment - no questions asked.

Who This Program is For?

This Community is Perfect For You If:
You’ve been wanting to start a YouTube channel but feel overwhelmed by all the advice out there.
You’ve tried creating content, but you’re not seeing the growth you expected and need real guidance.
You don’t want to rely on a big team - you want to build a sustainable, solo operation.
You want to get clear on your unique voice, your strategy, and how to consistently bring value to your audience.
You want personalised feedback from someone who has been where you are - and succeeded.
SIGN ME UP
This Program Might Not Be For You If:
You’re not willing to consistently apply what you learn.
You expect overnight success or instant viral hits.
You’re not interested in community or feedback and prefer to go it alone.

You’re Here Because You Know You’re Ready for More

You’ve been thinking about this for a while - starting your channel, growing your audience, doing it the right way. This community is your chance to make it happen, with guidance, feedback, and a proven path forward. If you’re serious about turning your YouTube goals into reality, there’s no better time than now.
Let’s make your YouTube dream a reality, together.

I’ll see you inside.

Ruri x